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Posts Tagged ‘Income’

Aug
16/10
Real Estate Income Property – a Super Smart Investment
Last Updated on Monday, 16 August 2010 01:13
Written by admin
Monday, August 16th, 2010

Once you have purchased your first home, your next investment should be an income-producing real estate. Income properties aren’t just limited to single-family homes; it can be commercial property as well. Some investors prefer shopping centers, others warehouses. The possibilities are endless.

There are many tax benefits involved in owning your own home. The pride in owning your own property is unequaled. Such homes can be a single-family home, mobile home, condominium, apartment, or even a houseboat.

A basic rule of investing in income property is to never buy for the tax benefits alone. If a property isn’t sound without the tax benefits, chances are it’s not a wise investment. The tax breaks involved in owning income property should be viewed only as an added bonus. These bonuses are a major enough reason for buying income property rather than vacant land. A vacant lot offers almost no tax benefits, and produces little or no income.

Many real estate investors depend on resale profits as another bonus of investing in real estate. Properties that won’t make a return on your investment aren’t worth your time and effort.

Investors are property owners who contribute something to the property such as great management, physical improvements, or cash so someone else can use the property for their benefit. Investors tend to have reasonable property management policies which are fair to tenants. They also have expert financing techniques to use other people’s money to purchase and improve a property. All investors have use of ownership tax aspect to maximize their return on investment.

Real estate helps many investors realize their goals. Some goals include increased cash income, a hedge against inflation, providing a job from owning and maintaining property, opening up profit opportunities through real estate.

One of real estate’s major attractions is its ability to shelter the owner’s ordinary income, such as salary, from income taxes. A profitable example of this is an apartment building that produces rent money from tenants. The property owner uses that money towards operating expenses such as taxes, repairs, utilities, water, and insurance on the property. After you calculate all of these costs, plus mortgage interest, you are left with a positive or negative cash flow from your investment.

Don’t forget about the non-cash tax deduction for the buildings depreciation. Income tax depreciation is a bookkeeping estimate for wear and tear. It requires no cash payment to be entitled to this deduction.

Tax-deferred exchanges are a great way to avoid depreciation recapture and profit taxation when disposing of one property and recapturing another.

In fact the 1981 Tax Act’s anti-churning provisions state clearly that if you make a tax-deferred exchange of business or investment real estate for another such property, your old basis and its old depreciation methods carry over to the newly acquired property. The new fifteen-year, 175 percent accelerated depreciation methods can only be used on the increased depreciable basis of the property acquired in the exchange.

Investment tax credit doesn’t apply to personal property acquired by most real estate investors for use in their properties; however it does apply to vehicles.

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Aug
01/10
Generate More Holiday Property Rental Income
Last Updated on Sunday, 1 August 2010 06:14
Written by admin
Sunday, August 1st, 2010

From holiday homes in Spain, vacation rental properties in Florida, beachside villas in Barbados, Antigua and Tobago, luxurious villas in Mallorca, Ibiza and Menorca, beautiful apartments in Tenerife and Lanzarote, idyllic country cottages in England, Scotland, Ireland or Wales, rural holiday homes in France, Italy and Portugal, Cyprus or Turkey, not forgetting the picture perfect ski chalets in the French Alps, Italian Dolomites or Austrian Tyrol- people from all over the world have taken advantage of the increased economic prosperity over the last few decades to invest their hard earned savings in some form of bricks and mortar.

In addition to buying your holiday home for its likley future capital appreciation, I suspect that you are also very keen to generate income from your investment by means of letting our the property for a few weeks or even months each year.

But with so many properties out there to choose from, it is important that you consider and plan a careful strategy in order to market and promote your property in the most cost effective way, to ensure that your efforts ultimately yield more rental income, than you are spending in marketing, advertising and other related costs.

So here are some tips and ideas which I think you will find useful in ensuring that your property achieves and even surpasses your expectations in terms of generating rental income.

1.Know Your Break Even Point!

How much income do you need your property to generate each year to cover any mortgage, maintenance costs and local authority charges and taxes- not forgetting of course, the monies you may have to spend on advertising and promoting your investment property? How much does it really cost you to maintain your property each year. You need to include any mortage costs, maintenance costs, local authority or muncipal taxes and levies etc. Once you have calculated this figure you will then be able to calculate how much each week you need to charge our your holiday property for in order to at least break even and cover your costs. Knowing this may also allow you to be more flexible when it comes to setting the weekly rental price of your property. This is especially useful in a competitive market or during times when, quite simply, there are fewer people looking to rent holiday homes.

2. Set An Advertising Budget (And stick to it!)

Clearly it would be disappointing to find that despite your best efforts, you have actually spent so much money in promotional and advertising costs, that it has wiped out any potential profit from your total rental income. In the world of business, many companies would tend to set a marketing budget of anywhere between 5% & 10% of their total annual turnover. This would seem to make sense, and if you see your investment or holiday rental property as a business- which I suggest you should-then you can use this 5-10% figure as good guideline in helping you to set a sensible advertising budget.

3 Know Which Methods Are Working (Keep Records)

A marketing director of a well-known company was once alleged to have said that he believed about 50% of his marketing budget produced profitable returns. The problem was, he didn’t know which 50%! This may sound funny, but alas, it is an easy trap to fall into and its cause is largely down to not keeping records or tracking exactly where each new business enquiry comes from.

This problem is so widespread amongst all businesses that it goes to explain somewhat, why many companies have now started to ask their potential and actual customers that most valuable of $64,000 questions- “Where did you learn about us?”, or “Where did you find us?”.

Some sage business guru once said “Turnover is vanity, but profit is sanity!”. In other words your campaigns must be cost effective and generate more in ultimate rental income than the cost of the promotional activity itself. Some campaigns may well bring in rental enquiries and even some actual bookings but at what cost?

4. Understanding Your Cost Per Enquiry.

If you are going to be able to understand which of your advertising campaigns are more successful and produce the best results, it is vital that you have a mechanism for recording the results of your various marketing and promotional activities. This will allow to ditch those methods which have a very low return on your investment, conversely it will also allow you to focus more on those methods and areas where the majority of your enquiries and bookings are coming from.

5.Use The Pareto Principle (The 80/20 Rule!)

In 1906, Italian economist Vilfredo Pareto created a mathematical formula to describe the unequal distribution of wealth in his country, observing that twenty percent of the people owned eighty percent of the wealth. In the late 1940s, Dr.Joseph M.Juran inaccurately attributed the 80/20 Rule to Pareto, calling it Pareto’s Principle. While it may be misnamed, Pareto’s Principle or Pareto’s Law as it is sometimes called, can be a very effective tool to help you manage effectively.

Despite all of your various efforts at promoting your property, you will probably be amazed to calculate that most of your booking enquiries will come from one or two sources- this is what we mean by the 80/20 rule. Providing you are not like our unnamed hapless marketing manager referred to in point 3, then you should be able to use this valuable information to really focus on those activities which achieve the most profitable results.

Summary

So there you have it! Some tips and examples as to how you can leverage the rental income producing ability of your holiday home, whether it be a villa, townhouse, cottage, ski chalet or apartment.

In future articles I will be covering the issues of where best to advertise your property and how to ensure you are promoting your property in the most advantageous and effective way.

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